Laid back tone of voice
The Yellow Fish Beach Club has officially opened its doors at the serene Santa Eulalia Bay, becoming the latest must-visit destination in Ibiza. This vibrant beachfront oasis is part of the renowned W Ibiza group and offers a perfect blend of Mediterranean-inspired cuisine, bohemian decor, and lively entertainment.
At FIG, we crafted a distinctive logo and established the brand’s signature mustard yellow color, an earthy hue that perfectly complements the restaurant’s natural design palette. The fish tail in the logo serves as a versatile motif, seamlessly integrating with the restaurant’s name and enhancing the overall aesthetic. The circle in the logo symbolizes the sun, echoing the original concept behind the W Ibiza. This fish tail motif subtly evokes a seaside ambiance, hinting at the delightful seafood cuisine that awaits diners.
A beachside brand with fishtail logo
